When researching, planning and designing my music magazine, I feel that I have found that it produces, develops, and challenges those magazines which are or have been previously sold within the music industry. Within the project of designing a music magazine which should be designed to look similar or of a higher quality to be sold in shops and supermarkets, I had to think of a suitable genre in which I feel that suited the model and photography in which I used, and to test out and analyse my target audience. After contemplating on this subject, I choose the target audience of 16-24 year old, with a genre of "Indie Scenesters,"which meant that the language used was colloquial. However, I personally do not listen to music like Indie Scenesters, which created more work for me to investigating the types of style, colour scheme and music abilities.
The circulation figures within current magazines nowadays are around this shown below:
Kerrang: -32.1%
NME: -24.3%
Q: -21.6%
Title of my magazine
The title I chose on to name my magazine was "VOLUME" and I chose this as it links well to music, being one of the main feature allowing someone to listen, they have to adjust the volume. However, there were a number of ideas available which I could have used but not only did I feel volume was more suitable and slightly more unique to the others, I completed a tally chart after asking 50 students of the target audience of 16-24 year old, asking them what they preferred.
Above show a few other magazines as well as mine to show the colour effects are similar with the use of white, black and red, as well as a gradient affect. Can you tell which one is mine?
Target Audience
The music bands were chosen due to investigation in which those of my target audience preferred, to which I looked on http://www.uktribes.com/ which enabled me to see links to what the genre of my magazine liked and preferred, and from there I researched and found types of music which I found suitable to be used in my strap line, which I felt would influence customers and readers.
Mise-en-scène of the cover stories
I used this also when creating and identifying my cover stories on the front cover, to ensure I stuck to the correct genre as I felt that was most important and will help me influence readers.
However, taking this into account, I still insured that the main cover line of my model, of whom the magazine was concentrating on, was the largest on the page, as well as the title that most stood out. In order to do so, I used a different font, and decided that I was going to enter the performers name in the font style of "An Unfortunate Event," which meant that the style was changed and allowed it to stand out from the rest of the titles which were inputted by the "Capture it!" font. I also added a slight drop shadow to the text in order for it to stand out better.
(Cover stories from Kerrang, Vibe and my own.)
The Mise-en-scène of the image
Capturing the right photograph to be used on the front cover was a important factor due to the fact that it set the genre and set the first impression when the customer or consumer viewed the magazine. The mise-en-scène of the photo would be a model standing strong and creating a atmosphere by giving direct eye contact to the camera. I used a model, formally known as my sister, was at the age of 19, and due to my target audience set from 16-24 years, I felt that she was the right age being in the middle age and fit into my magazine. I decided not to use any props whilst taking a photo shoot due to the fact that my magazine layout didn't need any, and I wanted to just have her looking at the camera to focus on the passion and emotion given. By doing this, she created a strong posed effect, relating to the genre of Indie/Rock, and the appearance and dress sense suited this also. The clothing that I picked for all front cover, contents and the double page spread was mainly dark coloured chinos with a vest top and a scarf, as when researched on "UK tribes" this was what they were most like to wear and so it was important that I got the appearance right.
Colour Scheme/Use of primary colouring
The colours used on my front page help challenge the real media products which are currently being sold within the industry, by the similar use of primary colours: blue, green, red, yellow, black and white. Due to the concept of my theme and genre of my magazine, I used the main colours of red, black and white, as this resembled the rock/indie theme. The colours used on my front page help challenge the real media products which are currently being sold within the industry, by the similar use of primary colours: blue, green, red, yellow, black and white. Due to the concept of my theme and genre of my magazine, I used the main colours of red, black and white, as this resembled the rock/indie theme.
Extras
Another factor to include when creating and designing my front cover was the bar code, issue number, date and price. These all include extras but which were necessary for the page if they were sold within the industry. The price I chose to sell the magazine for was £3.99, as I feel that after comparing the prices from other magazines, £3.99 was adequate enough for all the information, knowledge and free prizes and competitions that were involved. I had to add the issue number as well as the date so that the customer can tell when the magazine was produced and available to be sold within the market industry. Lastly, I inputted a bar code as I feel that every magazine wants/needs one of these to be purchased in the market share, which is why I though it was necessary. Other extras I added would be the strap line of the magazine. This is the line of text at the top or bottom of the front cover of the magazine, to give effect and to show the reader what is included within the magazine. Along with the cover stories, the strap line helps the customers or consumers know what is inside the magazine without actually opening it, which saves time and consideration, as well as being informative, which is important.
The title I chose on to name my magazine was "VOLUME" and I chose this as it links well to music, being one of the main feature allowing someone to listen, they have to adjust the volume. However, there were a number of ideas available which I could have used but not only did I feel volume was more suitable and slightly more unique to the others, I completed a tally chart after asking 50 students of the target audience of 16-24 year old, asking them what they preferred.
Above show a few other magazines as well as mine to show the colour effects are similar with the use of white, black and red, as well as a gradient affect. Can you tell which one is mine?
Target Audience
The music bands were chosen due to investigation in which those of my target audience preferred, to which I looked on http://www.uktribes.com/ which enabled me to see links to what the genre of my magazine liked and preferred, and from there I researched and found types of music which I found suitable to be used in my strap line, which I felt would influence customers and readers.
Mise-en-scène of the cover stories
I used this also when creating and identifying my cover stories on the front cover, to ensure I stuck to the correct genre as I felt that was most important and will help me influence readers.
However, taking this into account, I still insured that the main cover line of my model, of whom the magazine was concentrating on, was the largest on the page, as well as the title that most stood out. In order to do so, I used a different font, and decided that I was going to enter the performers name in the font style of "An Unfortunate Event," which meant that the style was changed and allowed it to stand out from the rest of the titles which were inputted by the "Capture it!" font. I also added a slight drop shadow to the text in order for it to stand out better.
(Cover stories from Kerrang, Vibe and my own.)
The Mise-en-scène of the image
Capturing the right photograph to be used on the front cover was a important factor due to the fact that it set the genre and set the first impression when the customer or consumer viewed the magazine. The mise-en-scène of the photo would be a model standing strong and creating a atmosphere by giving direct eye contact to the camera. I used a model, formally known as my sister, was at the age of 19, and due to my target audience set from 16-24 years, I felt that she was the right age being in the middle age and fit into my magazine. I decided not to use any props whilst taking a photo shoot due to the fact that my magazine layout didn't need any, and I wanted to just have her looking at the camera to focus on the passion and emotion given. By doing this, she created a strong posed effect, relating to the genre of Indie/Rock, and the appearance and dress sense suited this also. The clothing that I picked for all front cover, contents and the double page spread was mainly dark coloured chinos with a vest top and a scarf, as when researched on "UK tribes" this was what they were most like to wear and so it was important that I got the appearance right.
Colour Scheme/Use of primary colouring
The colours used on my front page help challenge the real media products which are currently being sold within the industry, by the similar use of primary colours: blue, green, red, yellow, black and white. Due to the concept of my theme and genre of my magazine, I used the main colours of red, black and white, as this resembled the rock/indie theme. The colours used on my front page help challenge the real media products which are currently being sold within the industry, by the similar use of primary colours: blue, green, red, yellow, black and white. Due to the concept of my theme and genre of my magazine, I used the main colours of red, black and white, as this resembled the rock/indie theme.
Extras
Another factor to include when creating and designing my front cover was the bar code, issue number, date and price. These all include extras but which were necessary for the page if they were sold within the industry. The price I chose to sell the magazine for was £3.99, as I feel that after comparing the prices from other magazines, £3.99 was adequate enough for all the information, knowledge and free prizes and competitions that were involved. I had to add the issue number as well as the date so that the customer can tell when the magazine was produced and available to be sold within the market industry. Lastly, I inputted a bar code as I feel that every magazine wants/needs one of these to be purchased in the market share, which is why I though it was necessary. Other extras I added would be the strap line of the magazine. This is the line of text at the top or bottom of the front cover of the magazine, to give effect and to show the reader what is included within the magazine. Along with the cover stories, the strap line helps the customers or consumers know what is inside the magazine without actually opening it, which saves time and consideration, as well as being informative, which is important.
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